智能手机行业核心零部件采购与供应过程管理研究 cmc.cn

nijiqing · 发表于 4 天前

在全球消费电子产业存量竞争与技术迭代双重驱动下，智能手机行业呈现产品高端化､需求个性化､供应链全球化的典型特征｡核心零部件作为产品竞争力的核心载体，其采购与供应管理水平直接决定企业成本控制､市场响应速度及产业链韧性｡当前行业普遍面临高端零部件进口依赖､供应商协同不足､物流成本高企､信息协同滞后等共性问题，严重制约行业高质量发展｡

本文以智能手机行业为研究对象，结合 HX 公司实证案例，构建 “行业分析- 理论支撑 - 实证验证 - 策略优化” 的研究框架｡首先系统梳理全球及中国智能手机行业发展现状与核心零部件供应链格局；其次基于供应链协同､采购战略､供应商关系管理､物流优化四大理论，搭建行业采购与供应管理理论框架；进而通过行业调研与 HX 公司案例分析，剖析行业共性问题及成因；最后提出 “采购战略 - 供应商协同 - 物流网络 - 信息系统 - 风险防控 - 绿色可持续” 六位一体的优化策略体系｡

本文综合采用文献研究法､行业调研法､案例分析法与比较分析法，结合 2021-2024 年行业权威数据及国际头部企业实践，形成兼具普适性与实操性的研究成果｡研究表明，行业问题的核心成因在于技术垄断､战略偏差､组织协同不足､数字化滞后及利益协调障碍，优化策略的落地需行业､企业､政策三方打破利益壁垒､强化协同联动｡本文成果可为智能手机企业提升采购供应管理水平提供实战指导，为产业链供应链韧性与可持续性提升提供理论与实践支撑｡

关键词：智能手机行业；核心零部件；采购管理；供应物流；供应链协同；绿色供应链

ABSTRACT

Driven by the dual impetus of stock competition and technologicaliteration in the global consumer electronics industry, the smartphone industrypresents typical characteristics of product high-endization, demandpersonalization, and supply chain globalization. As the core carrier of productcompetitiveness, the procurement and supply management level of core componentsdirectly determines an enterprise's cost control, market response speed, andindustrial chain resilience. Currently, the industry generally faces commonproblems such as high dependence on imported high-end components, insufficientsupplier collaboration, high logistics costs, and lagging informationcollaboration, which severely restrict the high-quality development of theindustry.

Taking the smartphone industry as the research object and combining theempirical case of HX Company, this paper constructs a research framework of"industry analysis-theoretical support-empirical verification-strategyoptimization". Firstly, it systematically sorts out the development statusof the global and Chinese smartphone industry and the pattern of the corecomponent supply chain; secondly, it builds a theoretical framework forindustry procurement and supply management based on four major theories: supplychain collaboration, procurement strategy, supplier relationship management,and logistics optimization; further, through industry research and caseanalysis of HX Company, it analyzes the common industry problems and theircauses; finally, it proposes a six-in-one optimization strategy system of"procurement strategy-supplier collaboration-logistics network-informationsystem-risk prevention and control-green sustainability".

This paper comprehensively adopts literature research method, industryresearch method, case analysis method, and comparative analysis method,combined with authoritative industry data from 2021 to 2024 and practices ofinternational leading enterprises, to form research results with bothuniversality and operability. The research shows that the core causes ofindustry problems lie in technological monopoly, strategic deviation,insufficient organizational collaboration, digital lag, and interest coordinationobstacles. The implementation of optimization strategies requires the industry,enterprises, and policies to break interest barriers and strengthencollaborative linkage. The results of this paper can provide practical guidancefor smartphone enterprises to improve their procurement and supply managementlevels, and provide theoretical and practical support for enhancing theresilience and sustainability of the industrial chain and supply chain.

KEY WORDS: Smartphone Industry; Core Components; Procurement Management;Supply Logistics; Supply Chain Collaboration; Green Supply Chain

总部位于英国的CMC协会/国际咨询协会在全球主导管理和颁发的CMC国际注册管理师、CMC国际注册管理咨询师资格，以及ICC国际注册顾问资格。CMC证书和ICC证书在全球成员中互认通用，被誉为经管类国际公认的十大含金量证书。是指达到CMC-4E2C国际标准，即高等教育(Education)、经验案例(Experience)、专业考试(Examination)、职业道德(Ethics)、管理胜任力+咨询胜任力的双重能力(management Competency + consultant Competency)，并获得认证的管理精英。目前全球专业管理师和咨询师超过10万+
CMC^® ICC^®是CMC协会/国际咨询协会的注册商标和会员徽章

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nijiqing · 发表于 4 天前

#在这里快速回目录 1 绪论..................................................................... 1 1.1 研究背景和意义............................................................... 1 1.1.1 研究背景................................................................... 1 1.1.2 研究意义................................................................... 3 1.2 文献综述..................................................................... 4 1.2.1 国外相关研究综述........................................................... 4 1.2.2 国内相关研究综述........................................................... 5 1.2.3 文献评述................................................................... 6 1.3 研究方法与结构安排............................................................ 7 1.3.1 研究方法................................................................... 7 1.3.2 结构安排................................................................... 8 2 相关理论分析................................................................ 9 2.1 供应链协同理论............................................................... 9 2.2 采购战略理论................................................................ 10 2.3 供应商关系管理理论............................................................ 11 2.4 物流优化理论................................................................ 12 2.5 绿色供应链理论................................................................ 13 3 智能手机行业核心零部件采购与供应现状........................................ 14 3.1 全球及中国智能手机行业发展现状.............................................. 14 3.1.1 全球智能手机行业发展现状.................................................. 14 3.1.2 中国智能手机行业发展现状.................................................. 15 3.2 智能手机核心零部件供应链格局.............................................. 16 3.2.1 核心零部件品类及核心供应商分布............................................ 16 3.2.2 核心零部件供应链核心特征.................................................. 18 3.3 国际头部企业供应链管理实践与借鉴.............................................. 19 3.3.1 苹果公司：联合研发 + 产能锁定机制........................................ 19 3.3.2 三星集团：垂直整合 + 技术独占策略........................................ 21 3.4 智能手机行业核心零部件采购与供应管理共性问题.............................. 23 3.4.1 核心零部件进口依赖度高，供应链稳定性差.................................... 23 3.4.2 供应商合作关系不稳定，缺乏战略协同...................................... 24 3.4.3 采购与生产销售脱节，需求响应能力不足.................................... 25 3.4.4 物流成本高企，物流网络布局不合理........................................ 26 3.4.5 信息系统建设滞后，数据共享不充分........................................ 27 3.4.6 绿色供应链建设滞后，可持续发展能力不足................................ 28 3.4.7 采购人员专业能力不足，人才流失严重...................................... 29 4 智能手机行业采购与供应管理实证研究 -- 以 HX 公司为例.......................... 30 4.1 数据来源与研究设计.......................................................... 30 4.1.1 数据来源.................................................................. 30 4.1.2 研究设计.................................................................. 31 4.2 HX 公司采购与供应管理实践现状.............................................. 31 4.2.1 企业基本背景.............................................................. 31 4.2.2 采购管理实践现状.......................................................... 32 4.2.3 供应物流管理实践现状........................................................ 34 4.2.4 信息系统应用现状.......................................................... 35 4.2.5 绿色采购实践现状.......................................................... 36 4.3 HX 公司采购与供应管理存在的问题及深层成因.............................. 37 4.3.1 核心问题识别.............................................................. 37 4.3.2 深层成因剖析.............................................................. 39 4.4 研究假设验证结果.............................................................. 42 5 智能手机行业核心零部件采购与供应管理优化策略.............................. 43 5.1 采购战略优化：平衡成本与风险的差异化布局.................................. 43 5.1.1 行业普适性策略............................................................ 43 5.1.2 HX 公司具体实施路径........................................................ 44 5.2 供应商关系管理优化：构建共赢型战略协同体系................................ 45 5.2.1 行业普适性策略............................................................ 45 5.2.2 HX 公司具体实施路径........................................................ 46 5.3 物流网络优化：构建高效协同与低碳的物流体系................................ 47 5.3.1 行业普适性策略............................................................ 47 5.3.2 HX 公司具体实施路径........................................................ 48 5.4 信息系统优化：融合前沿技术的数字化协同平台................................ 49 5.4.1 行业普适性策略............................................................ 49 5.4.2 HX 公司具体实施路径........................................................ 50 5.5 风险防控体系优化：提升供应链韧性.......................................... 51 5.5.1 行业普适性策略............................................................ 51 5.5.2 HX 公司具体实施路径........................................................ 52 5.6 绿色供应链优化：响应双碳目标的可持续发展路径.............................. 53 5.6.1 行业普适性策略............................................................ 53 5.6.2 HX 公司具体实施路径........................................................ 54 5.7 策略联动机制与资源分配........................................................ 55 5.7.1 六位一体策略联动逻辑........................................................ 55 5.7.2 专项投入资源分配方案........................................................ 56 5.8 分阶段实施计划与效果评估指标.................................................. 57 5.8.1 分阶段实施计划............................................................ 57 5.8.2 多维度效果评估指标........................................................ 58 6 结论与建议................................................................ 60 6.1 研究结论.................................................................... 60 6.2 对策建议.................................................................... 61 6.2.1 行业层面：打破利益壁垒，强化协同共建................................ 61 6.2.2 企业层面：深化内部改革，增强核心能力................................ 62 6.2.3 政策层面：完善保障体系，助力产业升级................................ 63 6.3 研究不足与未来研究方向........................................................ 64 6.3.1 研究不足.................................................................. 64 6.3.2 未来研究方向.............................................................. 65 7 参考文献.................................................................... 66 8 附录...................................................................... 69 附录 1: 智能手机行业核心零部件采购与供应管理现状调研问卷........................ 69 附录 2: 深度访谈提纲 (企业采购 / 供应链负责人).................................. 73 附录 3:HX 公司核心零部件采购流程文件节选...................................... 75 附录 4:2021-2024 年全球智能手机核心零部件市场份额数据........................ 77复#